[Taguig City, Philippines] – [May 23, 2025] – Chingu Cafe, a bold new brand redefining how we experience authentic Korean flavors through its K-drinks, is making waves with the launch of its first-ever fully AI-generated digital video — a testament to its creative and forward-thinking spirit. With this innovative content that can be seen on Youtube & its TikTok channel (@meetchingu), Chingu Cafe continues to push boundaries, blending the excitement of Hallyu with cutting-edge technology to bring unique experiences to the Filipino community.
This groundbreaking video, entirely conceived and created using AI, represents a significant step in digital content creation. It underscores Chingu Cafe’s commitment to continuous innovation and its dedication to connecting with its community in fresh and dynamic ways. The brand’s embrace of this new frontier highlights its forward-thinking approach. The brand is dedicated to embracing future technologies while staying true to its commitment to providing exceptional experiences and unforgettable flavors. Chingu Cafe invites everyone to join its journey as it continues to ride the Hallyu wave.
Innovation in Every Sip and Experience
Chingu Cafe’s spirit of innovation extends beyond digital advancements to its core offerings. The brand is celebrated for its inventive approach to Korean-inspired cuisine and its diverse range of beverages.
- Diverse Drink Creations: Chingu Café boasts a delightful array of fresh flavors. Coffee enthusiasts can enjoy trendy classics like the Vanilla Latte, rich Caramel Latte, nutty Hazelnut Americano, or the popular Matcha Latte. For those preferring non-coffee options, Chingu Café also offers refreshing choices such as the sweet and tangy Green Grape Ade, zesty Strawberry Lemonade, and its delightful Peach Iced Tea.
- Korean Flavors Made Accessible: These convenient beverages are 100% developed, produced, packed, and imported directly from Korea, and are presented in charming, Instagram-worthy pouches featuring adorable characters.
“We wanted to bring the Hallyu experience to the Philippines in a way that feels authentic and exciting. These drinks let you enjoy Korea’s iconic flavors anytime, anywhere,” says Pau Baloro, Senior Brand Manager of NutriAsia.
Gretchen King, Senior Marketing Manager for NutriAsia, further emphasized the brand’s vision: “Korean pouch drinks are blowing up globally because they’re convenient, unique, and straight-up delicious. Chingu Café is here to be your new beverage obsession. As more Filipinos travel and explore the world’s diverse and flavorful cuisines, we wanted to bring the vibrant Korean experience closer to home. With Chingu Café, you can now enjoy the taste and spirit of Korea—right here in the Philippines.
Availability
The new Chingu Cafe ready-to-drink pouches retail for Php 55 for Coffee & Matcha and Php 40 for Ades & Tea. They are available in e-commerce shops such as Shopee, Lazada, and TikTok, and can now be found at leading supermarkets like SM, Puregold, Robinson’s, Landmark, and 7-Eleven nationwide. Stay updated on the newest Chingu news at the official NutriAsia website or Social Media pages @meetchingu.
